UX Audits

An expert view of how well your website works for users

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Uncovering opportunities to improve your digital presence

At JBi, our UX audits offer an in-depth analysis of how effectively your digital platform meets user needs.

Guided by Nielsen’s 10 Usability Heuristics, we evaluate your website’s user-friendliness and efficiency to identify critical issues. From user journeys and site structure to accessibility and analytics, our goal is to highlight the areas where your platform needs improvement, paving the way for more informed decision-making.

Our team of experienced designers, developers, and UX specialists ensures that the findings are actionable, empowering you to prioritise updates that will have the most significant impact on user satisfaction and performance.

Identifying key areas for improvement

A comprehensive audit
Our UX audits include; mapping existing user journeys, evaluating navigation and information architecture (IA), testing page speed, assessing mobile and responsive design and benchmarking against industry competitors.
Usability analysis
Our UX specialists assess navigation, functionality, and usability to pinpoint problem areas affecting the user experience. By evaluating elements like menus, CTAs, and overall site design, we uncover where users encounter barriers.
Heuristic evaluations and validation
Through a comprehensive review based on Nielsen’s Usability Heuristics, we identify usability issues across a broad range of parameters, like freedom, flexibility and efficiency in using your website.
Performance analysis and insights
Using quantitative data and qualitative methods, we map how people interact with your site. By assessing and mapping user behaviours, pain points and engagement patterns, we align our findings with KPIs such as conversion rates, task completion and engagement metrics to ensure we have a clear, data-backed understanding of your platform’s effectiveness.
Structural review
Our audits examine your site to identify areas where users struggle to navigate or access information. These insights often reveal disconnected flows, broken user journeys, and opportunities for optimisation.
Content and readability analysis
We analyse your site’s existing content to assess its user-friendliness and effectiveness. This includes reviewing headings, calls-to-action (CTAs), and overall structure to evaluate whether the content guides users seamlessly to the information they need.

Enhancing accessibility and inclusivity

Through detailed manual and automated testing, we assess your platform’s compliance with WCAG 2.2 standards. This process identifies barriers to accessibility, informing measures to create a more inclusive experience for all users.